ALIV has officially opened its new store at the Mall at Marathon, located just steps from the food court. The space is larger, more comfortable and designed to give customers a better hands-on experience with the full ALIV ecosystem. 

The store replaces the former REV location, marking a fresh start for ALIV at the Mall at Marathon. The location has long been one of the busiest in the country, and the team had outgrown the previous space. The expanded footprint now gives us room to serve more customers and introduce new technology in a way we couldn’t before. 

“We’re taking an iterative approach to this rollout, but it’s a big step in the direction we want to go,” said Keiran Chase, Director of Consumer Sales. “ALIV was founded on being the innovator, being the forward-thinking company. The design should reflect that. In the coming months, even after this design is implemented, you’ll see more technological advancements. We’re excited about the kiosks that are coming and how they’ll expand the checkout experience. Right now, this is a much more comfortable space for our patrons as well as our employees.” 

 A store built for what customers need next 

The new location introduces several new features: 

• More spacious layout. The wider, open floor plan gives customers room to browse and gives staff space to work more efficiently. 

• Expanded accessory wall. A larger display area allows for a broader selection of cases, chargers, audio products, and smart home add-ons. 

• Private consultation room. Customers who need one-on-one support can meet with a representative in a quiet, dedicated space. 

• ALIV Business Center. A dedicated area where business customers can meet with a representative and explore tools and services for their teams. 

• ALIVFibr Smart Home Experience. A simulated living room where visitors can test ALIV’s TV and internet products, browse TV guides, check streaming speeds, play a video game and try Ring devices as if they were using them at home.

These additions give shoppers a clearer picture of how our products work in everyday life, not just on a retail shelf. 

A modern look for the future of ALIV 

The store features an updated, modern design that reflects our forward-leaning brand. This look will guide future store builds, creating a consistent experience across all locations as the company continues to grow.